All use cases
IZA Business Academy
Training and consultingClient case
Sales calls turned into usable personas
Sales calls transcribed and analysed, then persona data extracted from Notion into a ready-to-use tracking file.
IZA Business AcademyContext
A business training academy records its sales calls, but nobody has time to replay them to understand prospects.
Before
- Hours of calls never replayed
- Gut feeling instead of data on prospects
With the agent
- Every call analysed and structured
- Personas based on what prospects actually say
- A tracking file ready for the marketing team
The system
Triggers
Sales calls
Notes in Notion
AI agent
- Transcribes calls
- Extracts objections, motivations and profile
- Groups into personas
- Exports to the tracking file
You approve
Marketing uses it
They tune their messaging using prospects' real words.
Actions
Persona file
Records updated
Results
- prospects analysed automatically
- 16
- prospects analysed automatically
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